The problem today with marketers is that many of them lack imagination. It almost seems like the advent technology has dried up the creative juices in many of the once imaginative copy writers. Ironically, this era of increasing competition, decreasing attention spans and homogenous product categories demands ever greater innovation than ever before. Take for… Weiterlesen »
Dez
02
The cutting edge of new age marketing
von Angelique
In this age of social networks and micro blogging, there isn’t much that marketers haven’t tried and tested on their target audience. However the nature of these experiments tend to be more on the conventional side with discounts, freebies and recognition forming the bulk of their ‘daring’ endeavors. I am not sidelining the fact that… Weiterlesen »
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