“Vom hippen Lifestyle-Guru zum mobilen Silver-Ager: Wer nutzt Social Media und warum?” Lesen Sie mehr zu disem Thema in meinem Gastbeitrag im Opinion Leadership Blog, Zu finden unter: http://bit.ly/v6JKnC Dieser Blog behandelt aktuelle Themen aus Kultur, Marketing und neue Medien und hat über 5.000 Leser monatlich. Viel Spaß beim Lesen! Ihre Angélique Werner
Dez
15
Jul
20
Consumers and the Cloud
von Angelique
Consumer use of cloud technology is vast, and will drive overall cloud revenues through the next years. Consumer cloud revenues are expected to grow at ca. 25% per year, and mobile applications will account ca. 45% of all cloud services revenues by 2018. Companies such as Microsoft and Apple have a significant opportunity to transfer… Weiterlesen »
Feb
03
Online advertising, the panacea to all you communication woes? Not exactly!
von Angelique
We’ve been continuously told that online advertising is the next big medium for sellers to get in touch with consumers ever since the advent of the big WWW. We’ve also simultaneously witnessed contradictions to this claim as evidenced by the dotcom bust where many fancy startups which based online advertising as a revenue model went… Weiterlesen »
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